The real work of creating a logo is not so much in drawing the graphic. The real work lies in understanding the place of the brand in the market as it exists and balancing that with the company's aspirations for the brand in the future. Between those two things lies a story that needs to be told in many ways. The graphic is only part of it. Want to know the rest of the story? Click here.

Businesses start up and die, but their logos live on forever in designers' portfolios.

BOOK DESIGN

LOGOS & BRANDING

THINKING CAP

PRECIS SMARTCARDS

1990-NOW

Oklahoma City